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How to make your team R.O.C.K.
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Summary of McKinsey article by by David Fishof and Scott Keller
tfahmy66612 June 2018
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Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs by David Yoffie and Michael Cusumano
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Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs by David Yoffie and Michael Cusumano
simtech18 January 2018
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David Meerman Scott's New Rules of Marketing & PR Shows How You Can Reach Buyers Directly
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Have you read the latest edition of David Meerman Scott's "The New Rules of Marketing & PR, 4th edition?" Subtitled, "How to…
Roger_C_Parker07 June 2014
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22 Immutable Laws of Marketing by Al Ries & Jack Trout
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invaluable guidance on marketing rules that are proven again and again. Reminders to all marketers (experienced and new) to the pitfalls and by defini…
graham14 August 2009
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Terra Incognita: Mapping Business Opportunities
4101
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A map to guide the process and collaboration of discovery and development in new market territory.
jbkauke04 July 2012
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Product Development Process
6600
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Usefull tempalte for product development process, bringing new product to market
imindq19 August 2013
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Blue Ocean Strategy 8 Key Points
8486
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Blue ocean strategy is the simultaneous pursuit of differentiation and low cost to open up a new market space and create new demand.
tfahmy66610 February 2017
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Analyze 4C
2782
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this is the new model of marketing mix.
tarvirdizadeh05 March 2015
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The Rules of Constructive Controversy
5203
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A look at the rules associated with the problem solving methodology, 'Constructive Controversy'.
mindgenius28 January 2015
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Structural Dynamics (Kantor) - The Model
6573
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An outline of the four levels of David Kantor's model of Structural Dynamics.
dcollin31 January 2015
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