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A buyer’s experience can usually be broken into a cycle of six stages, running more or less sequentially from purchase to dis- posal

tfahmy666 02 December 2015

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summary of Harvard article

tfahmy666 08 December 2015

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Based on The Thomas–Kilmann Conflict Mode Instrument (TKI)

tfahmy666 16 February 2015

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taken from Steve Blank's book "Four Steps to Epiphany" Traditional ways to think about startups – have an idea, raise some money, do …

tfahmy666 13 March 2015

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Resume d'un article de Saqib Sherazi

tfahmy666 21 October 2014

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overview of Blue & Red Ocean Strategies

tfahmy666 04 December 2014

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Summary of Bloomberg article by Mohamed A. El-Erian

tfahmy666 19 December 2014

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This is summary of HBR article about how to measure an ad's creativity

tfahmy666 10 March 2013

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In their book, “The Challenger Sale,” Matthew Dixon and Brent Adamson of the Corporate Executive Board discuss how Challenger sales reps use commercia…

tfahmy666 18 January 2015

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Summary of McKinsey article "What could happen in China in 2014?" by Gordon Orr

tfahmy666 09 January 2014

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An overview of POINTS Tool to Prepare for Customer Meeting. Tool was invented by consultancy firm Mercuri Internation

tfahmy666 05 July 2014

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taken from strategy+business article BY THOMAS A. STEWART AND PATRICIA O’CONNELL

tfahmy666 21 June 2017

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