Simon Sinek: How great leaders inspire action

Simon Sinek: How great leaders inspire action
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Simon Sinek: How great leaders inspire action

These are a few notes I jotted down on the train while watching this great TED talk! Great leaders inspire action by focusing on the 'why' first. Sinek says "people don't buy what you do, they buy why you do it". Really interesting video to make you think about how you/your organisation communicates.
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Located in: Library > Business > Leadership
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