Mind Mapping for Customer Retention

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Added: 2019-10-29
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Research by Bain & Company has shown that increasing customer retention rates by 5% increases profits by 25% to 95%. A Rain Group survey found an average of 28% of sales bids were lost to competitors. So your client is at high risk of leaving if it gets to an RFP situation. Capture planning is the...
Research by Bain & Company has shown that increasing customer retention rates by 5% increases profits by 25% to 95%. A Rain Group survey found an average of 28% of sales bids were lost to competitors. So your client is at high risk of leaving if it gets to an RFP situation. Capture planning is the process through which you gather all the information you need to acquire or retain customers … long before you actually need it. In this video Warwick Brown shows you how to use mindmaps to create powerful capture plans that fight churn and help you smash your customer retention targets. Featuring MindMeister

This video features MindMeister software. Visit MindMeister website.

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