Empathy map from the book "Business Model Generation" by Alexander Ost…

Empathy map from the book "Business Model Generation" by Alexander Ost…
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MindManager Map added Sat, Oct 26, 2013
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Empathy map from the book "Business Model Generation" by Alexander Ost…

Empathy map is really simple customer profiler helps you go beyond a customer's demographic characteristics and develop a better understanding of environment, behaviors, concerns, and aspirations.
Doing so allow you to devise a stronger business model, because a customer profile guides the design of better value propositions, more convenient ways to reach customers, and more appropriate Customer Relationship.

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