Roger C. Parker's#Book Title Tweet140 Bite-Sized Ideas for Compelling Articl…

Roger C. Parker's#Book Title Tweet140 Bite-Sized Ideas for Compelling Articl…
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Roger C. Parker's#Book Title Tweet140 Bite-Sized Ideas for Compelling Articl…

#Book Title Tweet is one of my favorite books. And, out of the 43 books I've written, this is one of the shortest. Subtitled "140 Bite-Sized Ideas for Compelling Article, Book and Event Titles, it summarizes my more than twenty years of studying book titles and analyzing the reasons for book title success or failure. Surprisingly, relatively little has been written about the impact of book titles on book publishing success--although most authorities recognize the importance of the topic. The various sections of the book analyze the Characteristics of Successful titles, showcase examples and best practices, and the importance of combining title techniques into your book titles. Other sections address Leveraging Your Title's Success, 20 Quick and Easy title template ideas, Steps to Title Success, Research Tips, Survey Tips, and a closing section entitled "A Word of Caution." There are also some suggestions for future books and online resources to consult. I'm flattered that Michael Larsen, from the Larsen-Pomada Literary Agency in San Francisco wrote the Foreward.


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